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Advertising & Public Relations

Public Relations Resources

PR Seminal Works

Biography of an Idea: Memoirs of Public Relations Counsel (1965) by Edward L. Bernays

Crystallizing Public Opinions (1923) by Edward L. Bernays

Crystallizing Public Opinions (1961) by Edward L. Bernays

The Dartnell Public Relations Handbook (1967) by Richard W. Darrow, Dan J. Forrestal, & Aubrey O. Cookman

The Dartnell Public Relations Handbook (1979) by Richard W. Darrow & Dan J. Forrestal

The Engineering of Consent (1955) by Edward L. Bernays (Ed.)

An Executive's Primer on Public Relations (1969) by John F. Budd

The Handbook of Public Relations (1963) by Nigel Ellis and Pat Bowman (Eds.)

An Outline of Careers (1927) by Edward L. Bernays

Perspectives in Public Relations (1966) by Raymond Simon (Ed.)

Primer on Public Relations (1942) by Morris Plan Bankers Assocation

Public Relations (1952) by Edward L. Bernays

Public Relations: Concepts and Practice (1976) by Raymond Simon

Public Relations Practices (1975) by Allen H. Center

Public Relations at Work (1948) by Herbert M. Baus

Last Updated: Jun 13, 2025 5:19 PM
URL: https://libguides.utk.edu/adpr
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Subjects: Advertising & Public Relations