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Research Guides - Judy Li

Assistant Professor / Business Librarian

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P. Judy Li
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Contact Info:
V: 865-974-0013
Learning, Research & Engagement, Hodges Library
Credentials: BA(B.Admin), MLIS, MBA(Entrep.), now -doctoral program
Worked: libraries / research centers:academic, special & public (Biz/Law/Govt.)-US, Canada & HongKong
Examples of Peer-Reviewed Published Articles: Li, J. (2012) Serving as an Educator: A Southern Case in Embedded Librarianship. Journal of Business & Finance Librarianship 17, 2, p133-152.
One of Peer-Reviewed Poster Presentations: P. Judy Li. “Survey Take-2: A Review of Information Needs Surveys to Strategize the Development of Business Information Research Services” presented at the Business and Finance Division – Special Library Association Annual Conference 2013, San Diego, CA. June 10, 2013.
Services for National and International Library Organizations: (1) Executive/Advisory Board member - Business & Finance Division of Special Library Association (2) Entrepreneurship Books and Databases Reviewer - "Choice: Current Reviews for Academic Libraries" , American Library Association (3) Editorial Board member - Journal of Library & Information Services in Distance Learning

Guides

Advertising and Public Relations - a subject guide for The School of Advertising and Public Relations
by Robin Bedenbaugh, Judy Li - Last Updated Nov 21, 2013
Resources for researching advertising, marketing, and the media.
BIZ Research Center
by Judy Li - Last Updated Apr 15, 2014
This is a virtual business library created particularly for University of Tennessee, Knoxville
Tags: advertising, business
Business: Accounting, Auditing & Taxation
by Judy Li - Last Updated Mar 12, 2014
Business: Company Research
by Judy Li - Last Updated Mar 25, 2014
Business: Databases for Business & Economics
by Judy Li - Last Updated Aug 20, 2013
Business: Economics & Economic Data
by Judy Li - Last Updated Mar 12, 2014
Business: Finance & Investment
by Judy Li - Last Updated Mar 12, 2014
Business: Hospitality & Tourism
by Judy Li - Last Updated Aug 20, 2013
Business: Industry Research
by Judy Li - Last Updated Nov 6, 2013
Business: International Trade
by Judy Li - Last Updated Apr 9, 2014
Business: Marketing & Advertising
by Judy Li - Last Updated Apr 9, 2014
Business: Retail, E-Commerce & Consumerism
by Judy Li - Last Updated Aug 26, 2013
Business: Ad$pender
by Judy Li - Last Updated Mar 6, 2013
This guide explains how to search the database and provides the video explaining how to interpret the results.
Tags: advertising, business, databases, statistics
Business: Bibilometrics Analysis (who cited my article)
by Judy Li - Last Updated Jan 22, 2014
Resources for identifing who cited works of an author.
Business: Healthcare Industry - a subject guide for PEMBA program
by Judy Li - Last Updated Apr 4, 2014
Research Resources for Physician Executive MBA Program
Business: Legal Research
by Judy Li - Last Updated Aug 20, 2013
Business: Quantitative Analysis
by Judy Li - Last Updated Aug 16, 2012
Business: Simmons OneView
by Judy Li - Last Updated Feb 27, 2014
Tags: advertising, simmons
Business: SimplyMap
by Judy Li - Last Updated Feb 22, 2013
This is a research guide for using SimplyMap database on demographic data mining.
Tags: business, databases
Business: Social Networking for Business
by Judy Li - Last Updated Nov 20, 2012
This course guide is created for Professor Lisa Murray's class [ENG 295- Business and Technical Communication] (summer 2012)]
Tags: business
 

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Research Consultations

For students from College of Business Administration, School of Advertising and Department of Retail Hospitality and Tourism Management:


If you want to have an individual research consultation, please email Judy at judyli@utk.edu.


Judy can schedule one for you during 10am-4pm in East Time Zone on weekdays. We'll meet at the John H. Hodges Library.


If you are distance learning students and want to have an individual online research consultation, please also email Judy.


Judy can schedule one for you during regular office hours 10am-4pm in East Time Zone on weekdays.


or Any requests outside regular office hours will be considered on case by case basis.


We'll use GoToMeeting, FreeScreenSharing or Skype for online research consultation.


NOTE: All requests for research consultation need to be submitted 3 business days in advance as the Business Librarian's schedule in school sessions fills up fast.


 
 
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